As an avid TOMS advocate, I’ve been asking myself on this One Day Without Shoes “What happens when TOMS go out of style?” The One for One model is a strong business practice, but in this context it’s a beginning, not an end game. I’m not so quick as this author to throw TOMS under the bus, though, just because they are a feel good brand. If our culture keeps focusing on the flaws in a progressive movement like TOMS or Kony2012, we run the risk of destroying such organizations before they are allowed to discover their full potential.

I appreciate the challenge laid out by this FastCompany article, and I agree that long-term solutions developed by successful businesses stand the best chance of changing the world for the better… so the question becomes “Are we willing to support businesses who are doing some good and encourage them do more, or are we so cynical that we will chastise any business who says they are doing something worth doing for not sacrificing it all to save the world?”

Think Whole Foods… Toyota… Apple…

I say challenge these companies to raise their standards, and hold them accountable, but FFS don’t abandon them for Walmart, Hummer & Dell. 

fastcompany:

The Broken “Buy-One, Give-One” Model: 3 Ways To Save Toms Shoes

First, the Toms buy-one-give-one model does not actually solve a social problem. Rather, the charitable act of donating a free pair of shoes serves as little more than a short-term fix in a system in need of long-term, multi-faceted economic development, health, sanitation, and education solutions.

“What’s wrong with giving away shoes?” you might be thinking. “At least they’re doing something.” The problem, we’ve learned, is when that “something” can do more harm than good.

Read on->

(Reblogged from fastcompany)

Notes

  1. primuscapio reblogged this from fastcompany
  2. wingtipsandloafers reblogged this from fastcompany and added:
    Well said….
  3. petrbambasek reblogged this from fastcompany and added:
    First, the Toms buy-one-give-one model does not actually solve a social problem. Rather, the charitable act of donating...
  4. beautifulmoonlightdreams reblogged this from introvertedactivist and added:
    Very interesting article.
  5. introvertedactivist reblogged this from fastcompany
  6. penguingirl reblogged this from fastcompany
  7. elephantsandorchids reblogged this from shawnananan and added:
    Fuck Western privilege.
  8. numenia reblogged this from fastcompany
  9. spencernorman reblogged this from fastcompany
  10. omygoodness reblogged this from fastcompany and added:
    Finally. An article summarizing my issues with such companies like Toms and Warby Parker. These buy one give one...
  11. cavendr reblogged this from fastcompany and added:
    As an avid TOMS advocate, I’ve been asking myself on this One Day Without Shoes “What happens when TOMS go out of...
  12. missflower reblogged this from fastcompany and added:
    A vitally important question to ask for both consumers and producers: am I actually helping?
  13. brlimes reblogged this from fastcompany
  14. randofernando reblogged this from fastcompany and added:
    Should’ve known better
  15. lkacmo2mdre reblogged this from gothdaughters
  16. gothdaughters reblogged this from shawnananan
  17. shawnananan reblogged this from fastcompany and added:
    I’ve never owned Toms, but this is an interesting read
  18. litttlewing reblogged this from fastcompany
  19. intellichick reblogged this from fastcompany and added:
    Just bought myself TOMS, but great points in this FC article regarding the sustainability of the business model and its...
  20. diaryofacomebackqueen reblogged this from fastcompany and added:
    definitely worth reading and forming your own opinion
  21. lovebrookesterr reblogged this from fastcompany
  22. fastcompany posted this